PROJECT / FICTIONAL CONCEPT
Onda Audio
A calm identity for an expressive sound.
PROJECT STUDY
2026
Strategy · Identity · Art direction
Onda Audio
Fictional concept / AI-generated product image
THE PROJECT AT A GLANCE
Onda Audio
Brand positioning; Visual identity; Packaging direction; Digital art direction
CHALLENGE
The starting point.
Onda is a fictional audio brand concept. The brief was to give a precise, technical product a warmer point of view. The identity needed to work on a small earcup, a box, and a complete digital launch.
DIRECTION
The direction.
We paired a restrained wordmark with a generous type system and a warm orange field. Brushed metal and folded paper create a useful contrast between engineering and expression. The same rules carry through the packaging, product story, and launch layouts.
OUTCOME
The result of the concept.
The concept brings the product and its communication into one visual system. Clear hierarchy gives specifications room to breathe. Large photographs establish the material character before the visitor reaches the details.
Concept study only. This page does not describe a real client engagement, sales result, or launched product.
